The new MINI was launched back in 2001 and has since become tremendously popular all around the world. The MINI has won numerous awards and is available in over 80 countries.
MINI recently celebrated its 50th birthday, and now the manufacturer has something new to celebrate with the completion of the 1.5 millionth new MINI produced.
The car, a chili red MINI Clubman, will go to a new owner in the UK.
“This is a great day for the plant and a wonderful milestone to reach in the 50th birthday year of MINI. The very first classic Mini rolled off the production line here at this plant on 8 May 1959,” said Ian Robertson. Robertson is a member of the Board of Management of BMW AG responsible for Sales and Marketing.
“It was wonderful to see the passion that owners feel for MINI at the car’s recent birthday celebrations at Silverstone, when 25,000 people from around the world joined the party. It is a privilege to be part of the heritage and future of this car.”
Robertson also said, “This is a tough time for the car industry and no business is immune from its challenges, but MINI is an extremely resilient brand with huge customer appeal and we have seen a strengthening order bank in recent months. We will launch a number of new models in the coming years and we are optimistic for the future.”
Business Minister Ian Lucas said: “The Mini has been a symbol of British design and engineering for 50 years, and I am delighted to hear that it continues to succeed today. Part of the longevity of the Mini has come from the company’s ability to innovate – the redesign that was launched in 2001, the focus on reducing CO2, and the electric Minis that over the next year we will be seeing on the streets as part of the Government’s Low Carbon Vehicles Demonstrator. The Government will do all it can to support the British automotive industry as it makes the necessary transition to the low carbon future.”
The actual total of classic and new MINIs produced over the past 50 years is 6.8 million.
Now MINI is looking to the future with the all-electric MINI E, which is currently being offered in the US and in Germany. A new trial of the vehicle in the UK is scheduled to begin soon.