Green Car Sales Saw Gains in 2013

The end of 2013 saw a slowing in sales growth, but for the rest of the year, U.S. saw booming sales of new hybrids, plug in hybrids, diesels and battery powered green vehicles. The total number of new green cars sold in America last year was 662,821 a whopping 20 percent jump from 2012.

The figures for plug-in vehicles alone showed a huge rise of 87% to 98,426 units. The leader in the green car category as usual was the Toyota Prius. Over all four variants of the Prius, 2013 sales fell one point to 234,228 units, but the standard liftback model was the biggest selling green car of the year, accounting for a total of 145,172 units.

Toyota was also responsible for the huge rise in green car sales, contributing 5.3 percent with successful sales of its Avalon Hybrid. 2013 sales of the Avalon climbed to 16,468 units up from 747 in 2012.

Considering growth rate alone, the biggest winners were Ford and Nissan; each company doubled its green car sales from the previous year. Ford had a total of 87,776 units combining sales of Fusion, C-Max Hybrids and the C-Max Energi Plug-in Hybrid. Nissan’s Leaf EV jumped from 9,819 in 2012 to 22,610 due to a drop in price and the relocation of US production to its plant in Tennessee.

Honda also saw a huge rise in sales as the additions of an Accord hybrid and plug-in Hybrid brought in huge sales numbers for 2013 totaling 20,616. This represents a 13 percent increase. It also sold 7,719 Civic Hybrids and 4,000 units each of the Insight and CR-Z models.

Volkswagen and Audi’s green car sales grew last year. VW green car sales rose 12 percent to a total of 101,478 units, which includes the popular Jetta Hybrid. Sales for Audi doubled in the diesel category to 10,076 units. The electric Smart ED from Daimler sales totaled 923 units at year’s end.

The only loser was GM, which suffered a 9.9 percent drop for 2013. Demand for the Chevrolet Volt and other hybrid models dropped after showing promising numbers earlier in the year.

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